This past Thursday night, while unconfirmed reports spread regarding the Brown University gunman, CNN’s Kaitlan Collins posted on social media, pointing out the conflicting information and pointing viewers to her channel's 9pm newscast.
Even though it is by no means a impeccable news source, her statement seemed accurate to many. It stands as one of the outlets where there exists fact-based and largely dependable reporting – especially during breaking news situations like the one developing in the vicinity of a New Hampshire storage facility.
An Uncertain Position Amid a Corporate Tug-of-War
Yet CNN, now 45 years old, finds itself in a precarious position as two giant media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has become part of a high-risk game of corporate ownership, rather than as a question of what serves the news-consuming public.
“Here is one more case of the profound systemic issues with roots in decades of governmental choices,” said Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a larger point.
“It is often framed as a corporate drama with powerful individuals as the protagonists, but there is very little discussion of the common good,” Pickard explained.
A Further Layer: The Former President
The network's predicament is further muddied by Donald Trump’s opinions about a network he has frequently denounced as perhaps his primary “fake news” foe.
Remember the cries of “CNN sucks!” at Trump's rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now claims that the network requires new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is part of why he seems to support Paramount Skydance, which has made a hostile bid.
There is a basis to favor that suitor more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that historic news network.
An Outcome of Further Instability
It is important to note, if Netflix is successful, CNN and other cable outlets would first be spun off into a standalone company. This might be a relief to many at the network, but it’s not exactly a guarantee of stability. That structure could position CNN for a future sale. It never ends.
According to Timothy Wu, a great deal of this is illegal, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should block both deals.
“Either merger would be harmful to the country, and both should be opposed by the government,” Wu argued.
The Fundamental Challenge and a Path Forward
Whatever happens in this situation, the underlying crisis remains.
“Our current system is a profoundly structure that undermines democracy, but we ought not succumb to a sense of powerlessness,” Pickard emphasized. Government actions – dating back to the 1930s and 1940s – helped to build this hyper-commercialized monster, and new policy decisions can fix it.
Can reform occur in an era where the top communications regulator refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that should not imply it will not happen in the future.
Measures that support independent news organizations, reinforce local journalism, subsidize public media, and prevent the concentration of media power in a handful of hands are not only possible – they are vital for a functioning democracy.
Regarding media ownership, size does not equal quality. And news organizations like CNN shouldn’t be pieces in the latest acquisition battle.